As the seven phase Lok Sabha elections began on Thursday, the government is banking on Shah Rukh Khan’s star to urge the citizens to go out and cast their vote in maximum numbers.
The publicity arm of the Ministry of Information and Broadcasting, used stills from Shah Rukh Khan starrer “Mohabbatein” to send out the message emphasising the importance of voting in a democracy to build a better future.
PIB shared a collage of photographs from Devdas, to make a creative appeal to citizens to make the best use of their right to vote during the ongoing Lok Sabha elections.
The publicity arm of the Ministry of information and Broadcasting, tweeted the collage featuring Shah Rukh Khan and Jackie Shroff.
The movie’s famous dialogue “Babuji ne kaha gaon chhod do…”. The creative read, “Babuji ne kaha ghar chhod do, sabne kaha Paro ko chhod do. Par koi kuch bhi kahe, main vote dena nahin chhodunga.”
“Voting is citizens’ right, responsibility and a duty. Don’t get swayed by what people say. Be a responsible citizen, go out and vote. It matters.”
Voting is citizens right ,responsibility and a duty.
Don't get swayed by what people say
Be a responsible citizen, go out and vote….#ItMatters#GeneralElections2019 #LokSabhaElections2019 #Elections2019 pic.twitter.com/1TQv2iyFF5
— PIB India (@PIB_India) April 12, 2019
PIB had shared a collage of three visuals from Mohabttein, featuring Shah Rukh, Uday Chopra, Jugal Hansraj and Jimmy Sheirgill along with the message, “Aaj election ka phela phase hai… Tumhara aaj ek ek vote se desh ka kal badlega…Go Vote (Today is the first phase of elections. Every vote counts for the nation to change. Go vote).”
They captioned the picture, “Ballot is a power, distributed equally among all Indians. Lok Sabha Elections 2019 begins today. Let’s claim our equal stake in the future of India. Go Vote… It matters.”
