SCREAM and SHOUT, only then Shah Rukh Khan will release the trailer of Fan!
Shah Rukh Khan’s films always have a unique plan of promotion. They don’t just stick to the regular common publicity gimmicks but he goes beyond everyone’s expectation. The fan is the most awaited films. Shahrukh Khan will be seen playing a double role character one of superstar and another role as his fan. It’s a rare concept of a star playing both himself and his fan. Shah Rukh Khan is one of the few stars who enjoys interacting with his fans, and come Feb. 29 he will sit with roughly 4,000 of them to watch the “Fan” trailer at the Yash Raj Films studio, Mumbai. The production house doesn’t allow too many people on the premises, this is a first for them. “An audio-visual sensor, Fan-o-meter, will unlock the trailer automatically when it detects the highest level of the sound (refers to people cheering at the venue). Around 120 decibels is required to unlock it,” a source told leading news paper (Feb. 26, Mumbai). This unique promotional activity comes right after the makers have won hearts with regional versions of the “Jabra Fan” song.