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Story the important factor for the audience: Aanand L. Rai - Filmymantra
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Story the important factor for the audience: Aanand L. Rai

Director Aanand L.Rai who is known for some very strong movies like “Tanu Weds Manu” and “Raanjhanaa”, believes that the story is the most important factor for the audience.

“I believe the audience always likes to see something unusual and different on screen. And a good story never fails to attract the audience to cinemas,” he said at the director’s master class session called “Meet The Director’, organized by Indian Film and Television Directors’ Association (IFTDA) and moderated by renowned film maker Sudhir Mishra.

The very first session on Sunday saw a packed house filled with aspiring film-makers, students of direction, acting and script writing amongst many others as Rai shared his inspiration of being a film-maker, journey from TV direction to film direction and experience of making “Tanu Weds Manu”, “Raanjhanaa” and “Tanu Weds Manu Returns”.

About the importance of narrating a story for film-making, he said: “For a director it is most important factor whether the story can connect to the audience. If they appreciate the narrative, which makes the film successful that is an achievement for a filmmaker.

“If viewers are spending money for a film it is necessary to be sure for them if the film is worth for the expenditure. Other than the story, one more thing that catches everyone’s attention is the actors featuring in the project.”

There had been plenty of buzz with the news that Katrina Kaif might be the one of star with Shah Rukh Khan in Anand Rai’s next. But he neither confirmed nor denied the news and declared that he is working on a script.

“I am a laid-back kind of director. It takes time for me to make a film. Currently I am working on a script, give me some time… will let you know in details later.”

Murtaza Rangwala

Murtaza Rangwala is an entrepreneur and connector, as well as founder of Filmymantra.com. He's a frequent contributor for Filmymantra.com and provides startup advice on his motivational blog.Murtaza is a serial entrepreneur who loves building amazing products and services that scale. Digital Consultant and Social media Consultant for Leading Bollywood Movies and Celebrities. With more then 12Mn Plus followers on Social media. Have done a campaign for movies Like Sarbjit, Madaari. Engineer turned into Entrepreneur. @thatmedianerd on Twitter and Instagram

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