One of the biggest clashes of the year – Ae Dil Hai Mushkil and Shivaay – is finally done away with, and surprisingly, neither of the films has been trounced by the other at the box office, as many had predicted. In normal circumstances, if two biggies clash on the same day, one is usually overshadowed by the other, as seen earlier this year when Hrithik Roshan’s prehistoric drama clashed with Akshay Kumar courtroom drama, Rustom and got the worst of the crash. However, in the case of ADHM-Shivaay clash, both the film did the same business, with Ae Dil Hai Mushkil having a good hold with the multiplexes, while Shivaay is still entertaining the single screens. Ae Dil hai Mushkil is directed by Karan Johar and stars Ranbir Kapoor, Aishwarya Rai and Anushka Sharma. Meanwhile, Ajay Devgn directs and stars in Shivaay, which also has Polish actress Erika Kaar, Sayyeshaa Saigal and Vir Das.
Now that clash is done away with, gear up from another class in just a couple of months. Shah Rukh Khan’s much delayed but much anticipated Raees is all set to compete with Hrithik Roshan’s vendetta drama, Kaabil on January 26, 2017. As the day come closer, we are sure the makers of the films will try to push the other into a corner and try their best to capitalise on the fall. Both the teams are trying to convince the other to move their release date, but since it is a matter of egos, we are sure that’s not happening. However, Raees and Kaabil can still make good of the clash, if they had followed the clash of ADHM and Shivaay, and learnt these five lessons from it.
