IPL (Indian Premier League) is the most popular T20 Tournament in the world. All the best players from across the globe dream of playing in this tournament. The stadium is filled with roaring fans, who come out in huge number to support their team. IPL is all set to start its 11th season on 7th April. The fans are all set for the cricketing festival.
The popularity of IPL can be measured by seeing that it has started a cricket evolution, which resulted in several such kinds of tournaments like CPL and BBL among others. It is one platform that brings fans, cricketers, businessmen, and Bollywood together.
IPL is one of the best places that offer full entertainment to fans. However, it is also a platform to earn big bucks for the brands and team owners. Many of the fans are aware of the tournament but very little is known about how team owners earn the money. Today, we are going to give you the detailed overview of the same.
1. Sale Of The Tickets
IPL attracts a huge crowd. People from all across the country and age group come to the stadium to watch the live match. From kids to girls to boys watch the matches in the IPL either in the stadium or by sitting in front of the TV screen or even on the digital platform Hotstar. The sale of the tickets earns lots of money for the owners.
2. Advertisements On Players jersey
Everyone wants a piece of the IPL. This is why many big companies pay a huge amount of money to advertise their product on the jersey of the players.
3. Media Rights
BCCI sells the broadcasting rights of IPL to major firms. They pay a huge amount of money to BCCI, where BCCI keeps its share and distribute the rest to the team owners depending upon their team’s value.
4. Brand Value
Some owners of IPL teams are very popular names like Shah Rukh Khan and Preity Zinta. These stars make sponsor pay even more money.
5. Prize Money
IPL has huge prize money for the winner, runner-up and second runner-up. These amounts add up to their revenue.
6. Merchandise
According to the reports, the value of IPL merchandise has an annual growth rate of 100 percent, which is unbelievable. Team owners make lots of money by selling their merchandise.
That’s all, Folks!
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