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Apurva Agnihotri said that television is ruled by typically ‘backward’ daily soaps

Apurva Agnihotri is an Indian television actor, known for his role in hit show Jassi Jaissi Koi Nahin and his debut film Pardes. Actor Apurva Agnihotri said that television is ruled by typically ‘backward’ daily soaps.

Apurva, who has featured in television shows like Jassi Jaisi Koi Nahi and Radha Ki Betiyan Kuch Kar Dikhayengi, said that television content has not changed much despite having immense potential.

“If you look at all the top shows, they are typical. Our films have evolved but our television shows are still quite backward. We are still making shows like we used to 15-20 years ago and we haven’t evolved at all, which is quite disheartening,” Apurva told PTI.

Balika Vadhu and Udaan are path breaking shows. Among hundreds of shows, there are just three or four that are up there in terms of content. Rest are all reality shows such as music and dance shows,” added Apurva.

Apurva, who also featured in Shah Rukh Khan’s Pardes, said that television has resurrected the career of Bollywood stars like Amitabh Bachchan.

“The reach of television is so huge. To be very honest, television resurrected Mr Bachchan’s career. The best of Bollywood stars are doing television including Shah Rukh Khan and Salman Khan. The reach of TV is so wide that this is the right time to make a transition and give people something worthwhile to watch,” he said.
The 43-year-old actor has also participated in reality shows like Big Boss. The actor said that he prefers doing such shows as they are less time consuming assignments.Apurva is currently seen on the television show Saubhagyalakshmi.  About his character in the show, Apurva said, “He is a man of a few words. He doesn’t care for anything else but his work and family. He’s a kind of a recluse and quite like I am in real life. Basically, a boring rich guy.” “I have been around on television but I prefer doing reality shows because they get over fast and there is good money. You are not slogging for 12 hours each day, 25 days a month for years and years. Reality shows are done with in about three months,” he added.

Murtaza Rangwala

Murtaza Rangwala is an entrepreneur and connector, as well as founder of Filmymantra.com. He's a frequent contributor for Filmymantra.com and provides startup advice on his motivational blog.Murtaza is a serial entrepreneur who loves building amazing products and services that scale. Digital Consultant and Social media Consultant for Leading Bollywood Movies and Celebrities. With more then 12Mn Plus followers on Social media. Have done a campaign for movies Like Sarbjit, Madaari. Engineer turned into Entrepreneur. @thatmedianerd on Twitter and Instagram

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